April 28, 2017 | by Richard Sackett
You head to the hardware store to buy a hammer. Low and behold there are two choices, the Name Brand and the “house” brand. You pick up the Name Brand. It’s nice and heavy. The handle is varnished...
March 31, 2017 | by Richard Sackett
Is great creative really as random as a bolt of lightning? Not at all.
November 29, 2016 | by Richard Sackett
There has been a lot of “emphasis” is some circles about Posting and number crunching. POST BUY ANALYSIS is promoted as the way to evaluate a buy. But where do these numbers come from?
October 13, 2016 | by Richard Sackett
INSTRUCTIONS ON HOW TO SAY... NOT ME!
September 13, 2016 | by Richard Sackett
After clearing my desk last night it has happened again. My “workspace” has been deluged with numbers. 35%, 5 out of 10 prefer, only 23,000 in this demo, number blah, number blah and more number...