February 26, 2018 | by Sharon Bowles
A recent study by the American Automobile Association (AAA) shows that nearly 1 in 10 car crashes are a result of a drowsy driver and cause eight times more serious accidents.
February 25, 2018 | by Sharon Bowles
Content marketing is a very important part of online marketing for personal injury attorneys, but before I explain all of the options, let’s talk first about what it is.
February 2, 2018 | by Sharon Bowles
Facebook recently announced new plans on how they are going to prioritize their newsfeeds. Standard brand and business content might take a real hit, as more posts from friends and family will be...
January 24, 2018 | by Sharon Bowles
One of the digital media world’s newest offspring is the “podcast”. The word, attributed to Ben Hammersley in a 2004 Guardian newspaper article, came about as follows: the “pod” is borrowed from...
January 10, 2018 | by Sharon Bowles
A lot of small personal injury law firms feel at a disadvantage when competing with well-capitalized law offices. The large firms have more money to spend on advertising, have more resources and are...
January 9, 2018 | by Sharon Bowles
Heart rate, eye tracking, galvanic skin response, facial coding, MRIs...sounds all very medical and scientific. It is! Welcome to the world of neuromarketing.
January 9, 2018 | by Sharon Bowles
We know there are distracted drivers out there in record numbers causing accidents. Distracted driving can stem from putting on make-up, changing a radio station, using a navigation system, eating,...
January 8, 2018 | by Sharon Bowles
The Federal Motor Carrier Safety Administration (FMSCA) reports that there were 480,000 truck and bus accidents in 2016. Although the number is less than that of the overall number of car crashes,...
January 8, 2018 | by Sharon Bowles
If you ride a motorcycle and are hit by an uninsured driver, you may think the uninsured driver provision of your own car insurance will cover your damages. Maybe. It is going to depend on how the...