October 19, 2015 | by Group Matrix
Is your door open or closed?
October 12, 2015 | by Group Matrix
Things That Disappear Into the Night-
October 5, 2015 | by Group Matrix
TV Advertising is dead. At least, that’s what people were telling me when I got into TV 15 years ago. That’s what people keep telling me. Tivo and the Internet are going to make TV ads obsolete.
September 28, 2015 | by Group Matrix
In 1977, Bates versus the Supreme Court of Arizona made it permissible for attorneys to advertise. In 1977, Richard Sackett made attorney advertising profitable.
September 18, 2015 | by Group Matrix
We often get asked, “Which of your Personal Injury television ads have been most successful?” Response for a Personal Injury TV campaign depends on many factors:
April 28, 2015 | by Andre Eble
Have you ever gone to the drive-through and ordered a cheeseburger, driven away only to realize you have gotten a hamburger? You paid for a cheeseburger!! What do you do? Go back or just suck it up...
April 27, 2015 | by Group Matrix
The good old days. Where did they go? What happened to the days when just saying our name and phone number on Television a few times would fill our day with new clients? Long gone. Today, clients are...
April 27, 2015 | by Andre Eble
Welcome to “How to spend your advertising dollars wisely and create sustained profits” Okay, who’s the best attorney in the room, please raise your hand. Well that’s what the public wants to know and...
February 5, 2015 | by Group Matrix
Each week, I sit in on at least one phone call with an attorney who is looking to retain our services. The calls almost always go the same way. We talk about: